PORTFOLIO — LUXURY JEWELLERY
Aurum Oasis
Mauritius's largest online jewellery store — fine silver, gold-plated collections, luxury pens, and premium accessories.
- Originally Built
- 2019
- Revamped
- 2023
Project Overview
Aurum Oasis is Mauritius's largest online jewellery destination — a comprehensive e-commerce platform carrying an extensive catalogue of fine silver jewellery, gold-plated collections, luxury writing instruments, and premium accessories for both women and men. Webmate originally built the platform in 2019 and executed a significant revamp in 2023, transforming it into a polished, high-performance luxury retail experience worthy of the brand's position as the leading online jewellery retailer in Mauritius.
The product range on Aurum Oasis spans multiple categories across both women's and men's collections — including bracelets, earrings, necklaces, pendants, rings, nose pins, plain chains, charms, and a dedicated gold-plated sub-store operating under a separate subdomain at gp.aurumoasis.mu. The platform also carries an exclusive range of Parker and Sheaffer luxury pens, making it one of the most diverse premium accessories destinations in the Mauritius market. Managing this catalogue breadth cleanly and intuitively within WooCommerce required a sophisticated category architecture and navigation system that Webmate designed and implemented from the ground up.
The 2023 revamp elevated the platform's visual presentation to match the luxury positioning of the brand. Slider Revolution was integrated for immersive hero and promotional banner experiences. The product pages were redesigned to present jewellery photography with the prominence and elegance the pieces deserve — large imagery, clean layouts, and a buying journey that reflects the premium nature of the products. Free shipping above Rs 3,000 and wishlist functionality were integrated to improve average order value and encourage repeat visits.
Aurum Oasis operates across Mauritius and Rodrigues, and the platform has been built to serve this extended market reliably — with consistent performance, secure payment processing, and a shopping experience that builds the trust necessary for customers to purchase jewellery online with confidence. The platform stands as one of Webmate's most comprehensive luxury e-commerce deliveries to date, and continues to serve as the digital flagship for one of Mauritius's most established jewellery retailers.
Project Details
By the numbers.
Launched in 2019 as a full-scale WooCommerce jewellery platform serving the Mauritius and Rodrigues markets.
Comprehensive luxury redesign in 2023, elevating the visual experience to match the premium positioning of the brand.
An extensive multi-category jewellery catalogue spanning silver, gold-plated, luxury pens, and accessories for women and men.
Technologies Used
What Was Delivered
Full luxury revamp
Premium visual redesign reflecting the high-end positioning of the Aurum Oasis brand.
Multi-category catalogue architecture
Deep product taxonomy spanning women, men, gold-plated, and luxury pens organised intuitively.
Slider Revolution integration
Immersive hero banners and promotional sliders for seasonal and featured collections.
Gold-plated sub-store
Separate subdomain (gp.aurumoasis.mu) built and integrated as a distinct shopping destination.
Wishlist functionality
Customers can save favourite pieces and return to purchase, improving repeat visit rates and average order value.
Free shipping threshold integration
Automated free shipping above Rs 3,000 to encourage higher basket values.
Mobile optimisation
Fully responsive platform optimised for the mobile-first shopping behaviour of the Mauritius market.
Performance and security hardening
Load time optimisation, SSL, firewall, and full plugin security audit applied throughout.
Live since 2019 — Revamped 2023
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